I build successful marketing strategies that increase brand awareness, promote customer engagement and drive both web traffic and conversion. Keeping the philosophy of the brand in mind, I strategize style guides and compelling visual campaigns. With an in-progress degree in Journalism & Graphic Design, I prioritize a story focused approach to digital marketing.

Parsons The New School , New York, NY — BA Journalism & Communication Design

August 2017 - May 2021



Tia Adeola — Head of Marketing, PR & Social Media, May 2020- Present

An NYC-based urban couture designer brand featured in publications such as Vogue, Elle, Glamour and I-D.

  • Initiated, strategized & implemented expansive social & web rebrand.

  • Designed and managed email marketing using Mail Chimp, expanded email subscriber rate by 80%.

  • Grew Instagram following by 15k, drove 270k views from Instagram reels in one month.

  • Strategized and designed high-income content such as social justice infographic reaching 125k+ accounts, yielding 28k reshares & 2.8k web clicks.

RATIO ET MOTUS — Head of Marketing, PR & Social Media, Aug. 2020- Present

A New York City based luxury handbag company carried by retailers such as Mytheresa, Net-a-Porter & Ssense.

  • Created an expansive social content strategy guide based off web, social data, and current industry trends.

  • Sourced models, strategized, shot, and managed creative direction for social media content shoots.

  • Created KPI reports based on quarterly influencer giftings.

  • Sourced influencer, built relationships, and managed collaborations.

Simone The Label — Freelance Writer , April. 2021- Present

A Los Angeles based jewelry company.

  • Strategized monthly blog posts based off of current events and market research.

  • Organized and conducted interviews with talent.

  • Wrote 3 monthly blog posts highlighting new releases, up and coming trends and local creatives.

CA | Creative Marketing Agency — Editorial Marketing Intern, May - August 2020

CA Creative is a marketing agency focusing on beauty, fashion & lifestyle brands such as Saturday Skin, The Peninsula Hotel and The Well.

  • Developed skills working with social media admin programs such as Sprout and Phlanx.

  • Maintaining and furthering brand identity for each clients social platforms through community management and influencer sourcing. 

  • Daily community management and gathering of tagged assets. 

  • Curated mood-boards for editorial inspiration.

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BET | Viacom Entertainment Company —  Social Media & Video Marketing September, 2019 - May 2020

  • Worked on strategy for creative campaigns for shows such as Soul Train Awards, Black History Month and Woman's Month.

  • Captured behind the scenes content with talent such as King Combs edited footage in Adobe Premiere for tent pole projects, created thumbnails in Illustrator, drafted up copy for social.

  • Worked with social admin programs Sprinklr & Twitter Creator Studio.

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Ologie, Columbus, OH —  Strategy & Video Production Intern, May 2018 - August 2018

  • Worked on a start to finish company rebrand and created the comprehensive brand strategy and creative concept.

  • Produced, shot and edited a sample social media commercial video.

  • Exercised my skills in project management and communication in a team environment.

  • Produced, shoot and edited all of Ologie's promotional social media content leading up to an end of summer charity rebrand event.


Ologie, Columbus, OH — Video Production & Research Intern

June 2017 - August 2017



  • Researched and produced a video for Generation Z research study that the company conducted to better inform their clients on the behaviors of Generation Z college students.

  • Built a storyline, did extensive research, interviewed 10+ subjects, built and sent out surveys and fact checked.

  • Supervised the design and production process.

  • Sat in on company meetings and acquired the skills necessary to navigate a professional environment and work independently.

Thursday Boots, New York, NY — Photographer

January 2019





  • Thursday Boots reached out to be via Instagram about shooting photo content for their social media.

  • Worked together with them on building a mood board, booking the perfect studio and finding a model.

  • Expanded my knowledge on how to shoot product photography